Wednesday, September 12, 2007

Link Bait


I said that the number of back link is very important for SEO (and of course link will give you traffic). But you’re just able to put some link just on some websites (Your other sites, or by doing link exchange, etc).

So how can we make people link to our site? The technique is called “link bait”.

How could we do this link bait? By creating quality content of course. Yes, but quality content like what?

Generally there are 5 types of article/content that could make people link to your site, we called them as “hooks”:

-Informational Hooks. This kind of hooks provides useful information, tips, tricks, etc. This site could be categorized as informational hooks (just if my article could be useful for you and you will link to me (T_T) )

-News Hooks. This kind of hooks provides the most fresh and actual information or hot news. For example, someone writes about celebrity’s gossip or disaster that kills 1000 people. You will most likely get many visitors from this hook. But this kind of hooks doesn’t last long, if the news isn’t hot anymore

-Humor Hooks. This hook tells a joke or funny picture, cartoon, or comic.

-Evil Hooks. This hook tells something that controversial. You tell something that most people will not agree with you and you provide a strong argument for it. For example, you write an article with a title “8 Reasons Why You Shouldn’t Buy iPod”. People will maybe dislike you, but you got traffic and back link^^.

-Tool Hooks. You create a tool, or a program, that could be useful for people. The thing is, it’s easier to create an article than create a tool/program. But no pain no gain, right?

If your site is community based website, or tool website, I think it wouldn’t be so hard until people link to your site (just when they could find your site and think that your site is useful)

Tool based websites might have no weakness for adsense, but community based websites do have. I’ll tell you next time^^


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